cognitive science

• cognitive scienceWhen the UK government launched its Decarbonisation and energy efficiency roadmap 2050 project – working with the UK’s eight most energy intensive manufacturing industries, including glass – British Glass saw an opportunity to develop a new type of relationship with policy makers. The new architecture also means the pages on the content rich site now load in milliseconds, ensuring that potential customers visiting the site are engaged for long enough to register their interest. “We are a trade specialist so all retail enquiries and enquiries from smaller independent installers are handled by our customers, which means they are sharing directly in the success of our campaign.” The Barnsley based REHAU fabricator has seen a surge in enquiries from installers and consumers in response to its ongoing advertising, PR and web campaign and these are being passed to its stockists and distributors nationwide. Fabricated and installed by Dortech Architectural Systems Ltd, Senior’s patented PURe® aluminium folding sliding doors feature as part of a stunning extension to Ms Stephen’s home. Offering slim sightlines that maximise views of the property’s pretty garden, the narrow yet robust aluminium frames of the PURe® doors have been powder-coated to provide an attractive brown finish that further complements and connects with the outdoor space. We’ve been determined to create a more productive conversation and shared vision for improving competitiveness through decarbonisation and energy efficiency – and to get people on all sides to understand one another and be ready to play their part. I want to express my thanks to the British Glass staff who have made this happen.”