small business online marketing
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- small business online marketingThe British Glass entry features its three-year programme to facilitate collaboration between glass manufacturers and government to create a decarbonisation action plan – setting out the sectors’ priorities for energy efficiency and decarbonisation in areas such as research and development, technology implementation, energy infrastructure, recycling, skills and funding. In April of this year all ten of the UK’s large-scale glass manufacturers signed up to the voluntary action plan. The UK glass industry is pursuing an active programme on energy efficiency and decarbonisation. But building the business case to secure funds remains a barrier. Capital costs can be very high and paybacks periods are often in excess of two years; traditional loans are usually unattractive for this work. Managing Director Martin Nettleton says: “Last month, we saw a record number of interactions from our website as a result of our advertising and PR, with enquiries coming directly from the contact form online, via email and via calls into our customer service department.
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