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- business reason“We’re very proud of the way that the glass industry has come together to face the challenge of energy efficiency and decarbonisation - which will continue to define all manufacturing and markets for the coming decades. This beautiful bespoke bottle was designed by M&E Design. It perfectly demonstrates how glass can be used as a vessel for ambition, style, and sophistication. The bottle was created with none of the usual visual cues of a standard whiskey bottle. Instead, it was crafted to celebrate the liquid inside and the process behind its creation. The design takes its cues from laboratory glassware found in the micro-distillery and the paneling of a whiskey cask. It has been shaped to refract and bounce light. The side panel embossing produces a Kaleidoscope of patterns within the body of the bottle, bringing Method and Madness together. We’ve been determined to create a more productive conversation and shared vision for improving competitiveness through decarbonisation and energy efficiency – and to get people on all sides to understand one another and be ready to play their part. I want to express my thanks to the British Glass staff who have made this happen.” “We’re very proud of the way that the glass industry has come together to face the challenge of energy efficiency and decarbonisation - which will continue to define all manufacturing and markets for the coming decades. The unique bottle is also adorned by a range of eye-catching, hand designed labels. Each label is divided into three distinct parts: The first, an ordered pattern to represent ‘method', the middle panel showcases the logo and the third, a marbling pattern created to represent ‘madness’.
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