business relationship management software
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- business relationship management softwareWidely respected for its expertise in high-end aluminium glazing products, Fenster was approached by programme-makers and asked to supply a premium-quality sliding door. Martin Nettleton adds: “We invested in the campaign to target those larger installation and distribution companies increasingly dissatisfied with the big fabricators who are starting to compete with them by setting up their own networks of trade counters and distribution outlets. Widely respected for its expertise in high-end aluminium glazing products, Fenster was approached by programme-makers and asked to supply a premium-quality sliding door. Part of the reason for the surge in enquiries is that Euroglaze’s website currently ranks on page 1 of Google searches for REHAU frames. This is attributed to the fact that the company’s web partner has updated the website’s architecture, switched the security protocols and kept pace with Google’s changing algorithms on SEO. The Department of Business, Energy and Industrial Strategy sponsored award is one of the most competitive categories in the Trade Association Forum’s annual awards. It recognises a successful initiative, by a trade association, to tackle an important issue that will drive the future prosperity and growth of its members. The UK glass industry is pursuing an active programme on energy efficiency and decarbonisation. But building the business case to secure funds remains a barrier. Capital costs can be very high and paybacks periods are often in excess of two years; traditional loans are usually unattractive for this work.
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