hylo care

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  • hylo careEuroglaze trade customers are seeing returns on the company’s ongoing marketing investment, with leads generated now being distributed directly to them. “We are a trade specialist so all retail enquiries and enquiries from smaller independent installers are handled by our customers, which means they are sharing directly in the success of our campaign.” The British Glass entry features its three-year programme to facilitate collaboration between glass manufacturers and government to create a decarbonisation action plan – setting out the sectors’ priorities for energy efficiency and decarbonisation in areas such as research and development, technology implementation, energy infrastructure, recycling, skills and funding. In April of this year all ten of the UK’s large-scale glass manufacturers signed up to the voluntary action plan. “Our entry for this award is a thank you to them for their vision and willingness to do things differently. It’s also a thank you to BEIS for the courage and far-sightedness they have shown in working constructively with industry to fit their approach to the needs and circumstances of UK manufacturing.” Part of the reason for the surge in enquiries is that Euroglaze’s website currently ranks on page 1 of Google searches for REHAU frames. This is attributed to the fact that the company’s web partner has updated the website’s architecture, switched the security protocols and kept pace with Google’s changing algorithms on SEO. “Our entry for this award is a thank you to them for their vision and willingness to do things differently. It’s also a thank you to BEIS for the courage and far-sightedness they have shown in working constructively with industry to fit their approach to the needs and circumstances of UK manufacturing.”